Karbon IT needed a brand that reflected their streamlined tech solutions while appealing to Canberra’s business and government sectors—audiences who prioritise responsiveness, reliability, and security.

The solution:
I developed a clean, minimalist identity centred on trust and simplicity. The custom icon, derived from the letter ‘K’, nods to coding and digital infrastructure, reinforcing their tech expertise. A refined, solid typeface and a muted, professional colour palette position the brand as secure, efficient, and trustworthy. The result is a sharp, versatile identity designed for seamless application across digital environments and client-facing devices.