Dripp
Café & Delicatessen | Branding
Dripp, a popular café and deli in Dubbo, needed a rebrand to reflect their evolution beyond coffee into a full-fledged delicatessen. The original branding leaned heavily into café culture—but their real edge? The best sandwiches and deli goods in town.
The solution:
I developed a bold, energetic brand identity inspired by modern city delis. A custom typeface, hand-drawn illustrations, and a vibrant new colour palette shifted the focus from café to deli, injecting fresh personality and flavour. The result is a brand that commands attention, reflects Dripp’s full offering, and brings something truly unique to the Dubbo food scene.
“Hayley knocked our rebranding out of the park. It's reinvigorated us to keep pushing forwards with the business and continue growing, knowing we love what it looks like. We're excited for the future and to work with Hayley again!”
Zak, Dripp