CIMKI business card design

CIMKI Food & Coffee

Travelling Food Van | Branding

CIMKI needed a brand that felt as wholesome and heartfelt as their homecooked meals, something that balanced luxurious design with family-centred authenticity.

The solution:
I created a timeless visual identity that merges vintage charm with modern sophistication. A refined serif logotype conveys craftsmanship and quality, while a rich black and warm gold palette adds a sense of warmth and elegance. Postage stamp–inspired illustrations reinforce CIMKI’s travelling nature and hand-prepared offerings, adding a personal, nostalgic touch. The final result is a distinctive, welcoming brand that feels both high-end and deeply genuine just like their food.

A black chalkboard sign with wooden frame outside a café displaying the café's logo and name 'CIMKI', along with the text 'Food and Coffee' and 'Family Owned'.
A smartphone displaying a menu on a beige background, placed on a white table with a shadow cast on a brown carpet.
A black booklet with the text 'For the Love of Coffee' and the logo 'CIMKI' on a cafe table next to a display of croissants
CIMKI hand drawn illustration design
CIMKI Food & Coffee Van
Collection of branding guideline sheets for a coffee shop named CIMKI, including logo designs, color palette, font options, supporting graphics, and application examples on dark background.
Two black coffee cups with gold accents and a logo, one upright and one tilted, on a round table with shadow and light contrast, minimalist style.

“I was looking for someone to work with that wouldn’t over complicate the branding process. Hayley was great to work with, very quick turnaround which I really needed. Hayley is still providing support & advice after completing my initial branding design, which is very much appreciated as a new business owner & operator.”

Cally, CIMKI Food & Coffee